Our work begins from your needs. We believe in creating engaging content together with our clients.
we design stories.
Effective communication takes always two people. Even though marketing communications usually reaches out to the masses, we believe that it should be aimed at individuals. Our name i2, (i for 'ihminen', a person) originates from this core message: From person to person.
...and great professionals in Helsinki and Tampere.
9 YEARS OF GROWTH
...even though we were not supposed to grow in the first place.
HUNDREDS OF PROJECTS
...and happy clients.
WHAT GUIDES US? OUR EMOTIONS, INFORMATION OR TECHNOLOGY?
Age of Confusion
People receive an overwhelming number of messages every day. It has become impossible to pay attention to all of them. However, even in this age of information overload, many old truths are still accurate. Doing things well, asking questions and genuine caring never go out of style. But what to do, when your clientele breaks up to even smaller, more individual subgroups?
Let’s tackle these challenges together. Let’s be thorough and exact. Let’s get to know our clients. Let’s learn new things and optimize everything we do.
POINT OF VIEW
Which one do you remember better, your company’s strategy or the tale of Little Red Riding Hood?
We remember things based on stories and the emotions that they made us feel. That’s why companies need to tell interesting stories too. With the power of storytelling we can become meaningful to both our clients and our personnel as well. Great stories are the key to genuine interaction.
Thinking leads to conclusions,
only emotions lead to actions.
Everything a company does is guided by a strategy. But even though we are often in a hurry to communicate changes to our clients, we must remember and understand the meaning of internal communications as well. Press conferences and a bulletin on intranet simply aren’t enough. You need the make the change visible through a comprehensive process and real actions. Enthusiasm creates enthusiasm.
When it comes to building a brand or marketing communications, a company should always examine how it’s services and products fit into the new, changed marketing environment. It’s also important to find out, what kind of direct or indirect effects even small changes have on sales.
To achieve lasting competitive advantage, a company needs to embrace new operating models and develop its leadership. Digitalisation gives companies plenty of tools to make new services. Finding a perfect balance between these tools creates success.
Three points of view
We'll sharpen your strategy together to guide your operations.
We design and create marketing communications that exceed all expectations.
We are experts in creating memorable encounters between people.
We understand and connect your customer behaviour to marketing and services.
We tell your company’s story through video in all channels.
We help companies to create and utilize sponsoring partnerships.